Hey! My name is Mandy and I’ve been a freelance content manager for about 2 years. I work with real estate and tech industries and help them catapult their content marketing plans and strategies to a new level. If this was a YouTube video, it’d be super cheesy and would probably involve at least one breakdown as I try to chase up one of my clients who goes through stages of hibernation – but I wanted to show you what a day in the life of a freelance content manager is actually like.
I love what I do – but I’d lie if I’d say that this is easy work. So enjoy this little confession as I sit here and avoid filing my tax return for as long as possible (this blog post is a part of my procrastination plan).
A Day In The Life of a Freelance Content Manager
- 6AM – Up and at ‘em!
6AM is my PR version, but my winter version’s been more like 8-9AM. Don’t judge. I get up, do my usual stuff I do every single day. Shower, some gentle stretching, meditation, I hit the gym, and basically mess around until 10AM. As a rule to make sure I have some ‘me time’ and have a balance, I try not to do any work before 10. During this time, I also check my calendar to see everything I have to do for today. I also overdose on coffee.
- 10AM – Work time
I grab a cup of coffee from the shop downstairs from my apartment building and head over to the co-working space, where I usually work 3/7 days per week.
Here’s what I usually do in a day:
- Check Trello updates for one of my clients
- Check Slack updates (all of my 5 long-term clients are currently on Slack, which is amazing).
- Start going through my to-do list, which usually includes:
- Write at least 2 blog posts for various clients
- One 2000+ word entertainment script for YouTube (which includes research and watching various TV shows to make sure I know I’m writing about)
- Spend some time going through content marketing trends and see if I can adapt it to any of my clients
- Check in with all of my clients about priorities for the week (I usually do this on a Sunday)
- Schedule meetings (I try to have at least one phone call for a client per week to make sure we’re all on the same page)
- I create relevant social media posts, which includes making animations for Instagram stories.
- I watch Leah Remini’s Scientology show in the background
- Work breaks
I usually take work breaks during the day and focus on either personal skills, or I go out for a walk / go to central London / take a dance class or a gym class. What I’m currently working on:
- My illustration skills (enrolled in a Udemy course)
- After Effects skills (to boost my social media production)
- Photoshop editing skills (shameless self plug – follow me on Instagram!)
- I spend at least 30 min analysing marketing strategies
- I spend an hour on Hootsuite for my personal social media
6-7PM – work is finished
And that’s about it! I usually put in about 50 hours of work per week, which also includes work on improving my skills for the future. But after 7PM, I make sure I have time for myself – this usually includes a meditation class or yoga, and hanging out with people from my apartment building.
- 11PM – bed
I’m boring and old, so I tend to be ready for bed by 11PM on a good day. I stick to the routine I’ve had as a full time in-office worker and make sure I stick to reading a book rather than being on my laptop all day and all night long. I also make sure I turn on my air diffuser and bring some essential oil therapy into my apartment.
As I’m currently settling down and getting ready to go back into full time work, I’m not doing much travelling. However, if this was a year ago, I’d probably go on a weekend or a week-long getaway somewhere whenever I wouldn’t have much work to do. It’s an exciting life, really 😉
And that’s it for a day in the life of a freelance content manager! Want to become a freelancer? Make sure to check out my other posts on how to get your first Upwork clients and how to become a digital nomad.